CAMPBELL, Calif., March 21, 2024 – Centric Software® is delighted to announce the release of a success story about its customer, Rudolf Wöhrl SE. Founded in 1933 and based in Nuremburg, Germany first as a fashion house and now a national German retailer, Wöhrl sells men’s, women’s and children’s clothing and accessories. The company evolved through the years and underwent restructuring in 2017, boasting 29 retail stores and online sales via their website. Having survived several market events over the past 90 years, Wöhrl was looking to optimize their resources with respect to cost of goods (COGS) and to better control their inventory to fight any future disruptions. This includes the way that markdowns are handled. The company says, “We used a fixed markdown ladder and it did happen that we marked down items that should not have been marked down in the first place.” To mitigate that, the company wants to manage productivity along the entire lifecycle to reduce the ending-stock. Wöhrl selected Centric Pricing & Inventory™ for the AI power it brings to achieve their goals of increasing margins and reducing markdowns without increasing inventory. Read the full story to find out: by what percentage they were able to increase gross profit margins, how the integration into Wöhrl’s tech stack went and the interesting results of the test they ran on the concept of dynamic pricing! Read the full story. REQUEST A DEMO by clicking the link at the bottom of the page Rudolf Wöhrl SE (www.woehrl.de) Established in 1933 by Rudolf Wöhrl, Wöhrl is one of Germany's largest family-run fashion companies. Having survived the second world war, Wöhrl went through ups and downs but celebrated its 90th year of existence in 2023. A successful restructuring in 2017 modernized the company, with a then-annual turnover of €262 million, saving almost all jobs. Today, the company employs just under 1,400 people and sells men’s, women’s and children’s international brands of clothing in their 29 retail stores and online. Centric Software® (www.centricsoftware.com) From its headquarters in Silicon Valley, Centric Software provides a concept to customer solution experience for consumer goods such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to plan, design, develop, source, buy, make, price, allocate, sell and replenish products. Centric Software’s flagship solution Centric PLMTM brings cost savings and efficiency by optimizing product execution from ideation to development, sourcing and manufacture. Centric PlanningTM is an innovative, cloud-native, augmented-intelligence solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance. Centric Pricing & InventoryTM leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization from pre-season to in-season to season completion. Centric Market IntelligenceTM is an AI-driven, market insight platform for data-informed decision-making on competitor offers and pricing as well as consumer trends and buying behavior. Centric Visual BoardsTM pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers. Centric Software has the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition appears regularly in world-leading analyst reports and research. Centric Software is a subsidiary of Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D digital mock-up and PLM solutions. Centric Software is a registered trademark of Centric Software, Inc. in the US and other countries. Centric PLM, Centric Planning, Centric Pricing & Inventory, Centric Market Intelligence and Centric Visual Boards are Trademarks of Centric Software, Inc. All third-party trademarks are trademarks of their respective owners. Media Contacts: Centric Software Americas: Jennifer Forsythe, jforsythe@centricsoftware.com EMEA: Kristen Salaun-Batby, ksalaun-batby@centricsoftware.com APAC: Lily Dong, lily.dong@centricsoftware.com