The year is not over yet and there are already many watch launches related to the smartwatches universe. Two thousand and fifteen, of course, will be remembered as the year when the great watchmakers are yielding to the technology of intelligent clocks. At first, with the announcement of Apple Watch in 2014, there was a certain refusal of the traditional brands to enter this branch and much was heard, in the rounds of discussion among the experts, that the partnership between watchmakers and technology companies It could not work. "The mechanical clock can lose its glamor," some commented, and the more extremists said, "the whole history of fine watchmaking may come to an end."

However, the market has changed and so has the consumer. According to a report presented by the American research firm Delloitte, the watch industry is not responding as expected, that is, sales are lower than expected, either because of the low demand or the increase of the Swiss Franc against the Euro.

But this same survey revealed a scenario that few wanted to see: just a year ago, only 11% of executives surveyed were concerned about the competitive threat of smartwatches, today 25% of respondents are aware of the results of this insertion in the watch market. A lot because smartwatches are migrating to the luxury segment: the universe of high-end watchmaking.

The study just showed what everyone knew: new smart watch have come to stay and the smartest way to tackle a new market is to join it. It was just the solution found by some brands. Montblanc, Frédérique Constant, IWC and TAG Heuer are some of the pioneers. They have begun to explore this new world, even in a cautious way, which would be the most expected when dealing with such traditional brands.

Today it is possible to say that some of the top watch brands are the "darlings" of Silicon Valley in California. And they have joined the best, are already partnering with companies such as Google, Intel Inside, Samsung and Apple.

To register the beginning of this friendly coexistence between tradition and modernity, WatchTime Brasil made a list with the different types of smartwatches that are in development or already circulating there. Check it out, you will be amazed.

Apple Watch, Apple

This watch was responsible for a lot of buzz in the watchmaking world in 2014. Like every Apple release, much was contemplated before its introduction. The model was created to connect with the company's latest cell phones, but the interesting part of this piece is the brand's attempt to bring it closer to the universe of traditional watches. The novelty for this year is the partnership with maison Hermès. Known for its leather products, the French brand created the Apple Watch Hermès Collection. There are several finishing options for the wristwatches from smartwatch, which has undergone no change in its components, other than some display options on your system. The piece will be available with a one, two lap or cuff style bracelet, Hermès trademarks. This type of partnership proves even more that smartwatches are gradually entering the universe of luxury.

SmartWatch Gear S, Samsung

The dispute between Apple and Samsung is not today and at the time of launching a revolutionary product to the market, it was the same thing. Samsung wanted to get out the door and even before Apple launched its Apple Watch, everyone already knew the Gear S. Disputes aside, the watch of the South Korean company is more a pulse phone with "options" to see the hours and Minutes, this is because 3G connectivity provides the smartphone function to the part. In addition to the traditional functions of a mobile phone, its "display" tells you the remaining battery time, unread notifications and an integrated GPS that vibrates to give directions step by step. All this with a battery that lasts for two days.

Moto 360, Motorola

More conservative than its market colleagues, Motorola introduced the world with a sleeker, less technologically-looking smartwatch. Moto 360 presents aesthetic characteristics closer to the roots of watchmaking. With rounded stainless steel case, the piece is composed of a round screen that comprises the whole dial, the device is activated when the user raises his wrist to look at the hours. The watch has wi-fi connection, battery that lasts a day and a half and is still water resistant..